Rentsync acquires Urbanation

● STRATEGIC | REAL ESTATE/PROPTECH · Real Estate Data & Analytics

JANUARY 14, 2026

Rentsync (Silversmith) acquires Urbanation

TARGET

Urbanation provides subscription-based market research and consulting on condominiums, purpose-built rentals, and land sales to Ontario real estate developers, operators, and investors.

Ownership	Founder-owned
Headcount	11-50 FTEs
Headquarters	Toronto, Canada
Leadership	Eve Lewis, Founder and CEO Shaun Hildebrand, president
Sell-side advisor	—

ACQUIRER

Rentsync

Rentsync provides SaaS marketing, leasing, and property management software for the Canadian rental housing industry, and operates the Rentals.ca online listings marketplace.

Ownership	PE-backed · Silversmith Capital Partners; Silversmith Capital Partners, Canadian Imperial Bank of Commerce
Headcount	51-200 FTEs
Headquarters	Toronto, Canada
Leadership	Max Steinman, Chief Executive Officer
Buy-side advisor	—

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Rentsync -> Urbanation  (2026-09-18)
strategic_acquisition | Real Estate/PropTech | announced
Target: Urbanation provides subscription-based market research and consulting on condominiums, purpose-built rentals, and land sales to Ontario real estate developers, operators, and investors.
Website: urbanation.ca | Buyer site: rentsync.com
HQ: Toronto, Canada | Ownership: founder-owned | Buyer sponsor: Silversmith Capital Partners | Buyer ownership: pe-backed
Advisors - not yet credited
Source: Thematic - https://thematichq.com/software/d/rentsync-urbanation.html

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