| SEPTEMBER 11, 2026 |
| Deal value | USD 15.0M valuation |
| Revenue | USD 5.2 million (LTM May 2026, adjusted net revenue) |
| Ownership | VC-backed · Kleiner Perkins Caufield & Byers, Matrix Partners, GRP Partners, The Raine Group |
| Capital raised | ~$53.3 million |
| Headcount | 14 FTEs |
| Headquarters | Los Angeles, California |
| Leadership | Scott Lahman, Founder & CEO |
| Sell-side advisor | The Raine Group |
| Ownership | Publicly traded (Nasdaq Stockholm: TRUE B) |
| Headcount | ~470 FTEs |
| Headquarters | Stockholm, Sweden |
| Leadership | Rishit Jhunjhunwala, Group Chief Executive Officer Andreas Frid, Head of IR & Communication |
| Buy-side advisor | DNB Carnegie Investment Bank AB |